To: Donald J. Trump
cc: Ivanka Trump
cc: Eric Trump
cc: Donald Trump, Jr.
RE: My Endorsement
Dear Donald- Against better judgement, trust me when I say that I will endorse you re: campaign to be President if you endorse and implement the following:
How Trump Head-F%*K Strategy Can Pork ISIS Brand
Linguist Kill Shot Should Be Used To Defeat D’Aesh Terrorist Gang; Word Association 201: Insert Offensive Phrase in front of Adversary Name to Defeat Them. Trust Me.
#ISIStheDonkey and #PorkISIS will prove to be the anti-brand strategy that defeats Islamic Extremist Organization
Say what you want about Donald Trump—which is exactly his strategy—he wants his name to be repeated constantly. Rinse Repeat. Rinse Repeat. This is a text book branding technique that has been used by marketers as well as PR and IR professionals since time began. And, as Donald Trump has proven, by inserting a negative or offensive phrase in front of the “brand name” (e.g. “Lying Ted”, “Little Marco” “Cheating Hilary”), any neuroscientist will confirm that this strategy is a highly-effective bullying technique that will quickly and effectively lead to wide-scale negative association with that person (or product).
Scott Adams, the prolific author, the creator of the Dilbert comic strip (and a trained hypnotist) has repeatedly framed Trump’s linguistic judo style for being a uniquely effective strategy to undermine his adversaries. And, let’s face it, throughout the GOP primary campaigns, every time Trump has incorporated a negative phrase in front of respective opponents’ first name, those opponents ultimately and handedly lost their respective battle to win. Hey, as Charlie Sheen will confirm, its all about winning. Period. Nothing else matters when in life and death battles.
Taking a page from that playbook, one can only wonder why the presumptive GOP presidential candidate has not invoked that same technique whenever he’s called on to address his foreign policy strategy and in particular, how he would one destroy one the most barbaric group of terrorists to occupy the planet since the days of the Huns.* (*Not intended to discount the Nazi’s from the list of most barbaric terrorists!)
Instead of Trump and his Trumpeteers banging President Obama for “erring on the side of caution” by not invoking the phrase “Islamic Extremist,” and instead of accusing the political correct crowd for mincing words by using the phrase “ISIL”, as opposed to the acronym ending with “S” that group works so hard to advance recognition and credibility, Trump is arguably best positioned to establish a new naming convention that should be Rinsed and Repeated by every influencer who has an audience; government spokespeople, faith leaders (particularly moderate Muslim leaders), media pundits, and journalists who get the joke that their job is only safe as long as they live in a free and open society. Case in point, moderate Muslim leaders throughout the Middle East refer to this group as D’aesh, not one of the two, four-letter acronyms used by Westerners. The phrase D’aesh is considered to be a negative connotation, and according to many real Mid-East experts, it is a polarizing term that diminishes the relevance and importance of that particular group, and is a straight slap-in the face.
In as much as some will argue the targets of this strategy will retort with “sticks and stones may break my bones, but words will never hurt me”, the fact of the matter is that linguistic kill shots can be amazingly effective. So, we advocate introducing one of the following two phrases whenever, however and irrespective of medium to substitute their current phraseology with:
#ISIStheDonkey A large universe of Arab Muslims subscribe to the notion that donkeys are the lowest form of animal life. By using this new phrase to the point when it becomes ubiquitous, taking Scott Adams thesis one step further, those who might have aspired to join this group will have no interest to do so, and those who have already aligned with this group will, by sheer humiliation alone, reject their allegiance and revert back to their original roots. When tweeting, please remember to include # in front!
#PorkISIS—Easier to pronounce, a fun play on Western vernacular and requires fewer characters when tweeting. Self-explanatory association; Muslims (just like religious Jews) do not eat pork, and the more zealous universe of Muslims believe those who do eat pork are committing blasphemy against the Koran. By associating Pork along-side the current four letter acronym used by these maniacal barbarians to identify themselves, this is a Double Linguistic Kill Shot.
Feel free to share this. And, #PorkISIS. Or simply call it what it is: #ISIStheDonkey.